M247 is the leading connectivity-led cloud services partner, a unique combination of services and products to enable businesses to scale and transform with technology. M247 approached us as their current site had been ‘added to’ following a number of business acquisitions, so what was purely a Wireless Internet provider site has now grown to include all of their additional services.

As the main objective of the site is to generate leads, they needed a site that worked harder and smarter in terms of user journey and reflecting the full user personas/audiences, buying motivations and services/product offerings. This is where we came in.